Joe Wilson, Director of Business Development at Spongelab Interactive, discusses the different kinds of value your product may deliver to solve customer problems and provide specific benefits—and how these values shape your value proposition. | Part 2 of 3
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About Entrepreneurship 101
Entrepreneurship 101 is Canada’s largest live and online entrepreneurship course.
Aimed at technology entrepreneurs and social innovators, the course covers the fundamentals of starting and building a new venture: testing the market, defining a business model, organizing finances, recruiting talent and more.
Learn more: https://www.marsdd.com/ent101/
About MaRS Discovery District
MaRS Discovery District (@MaRSDD) in Toronto is the one of the world’s largest urban innovation hubs. MaRS supports promising young ventures tackling key societal challenges in the health, cleantech and ICT sectors. In addition to helping startups launch, grow and scale, the MaRS community is dedicated to cross-disciplinary collaboration, commercialization of discoveries and driving ideas to impact.