На главную
Видео добавленное пользователем “eyeforpharma”
REVEALED: Documentary discovers pharmaceutical sales reps in the wild
 
02:52
Join us as we journey to the edge of civilisation where pharmasuiticus rep can be seen in its natural habitat. In order to prevent the extinction of pharma sales entirely, CLICK HERE: http://bit.ly/save-pharma Only a few dying remnants of this species now remain. The E4P team have managed to capture the last of this species and are urgently recommending immediate action in order to revitalise the remaining population. Thank you also to our intrepid camera crew at www.stantonmedia.com for their courage in coming into such close contact with these dangerous animals. If you would like to participate directly in the effort to save pharma sales from total extinction then please email psimms@eyeforpharma.com Twitter: #E4P @eyeforpharma
Просмотров: 40509 eyeforpharma
How Blockchain is going to benefit pharma
 
03:49
Richie Etwaru, Chief Digital Officer of IQVIA, explains how blockchain, the technology behind bitcoin, can create a long-term trust improvement with pharmaceutical companies and their customers – but that we must understand the technology before it can be applied to clinical trials, contracting, approvals and more. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1628 eyeforpharma
How to implement patient centricity from Lode Dewulf at UCB pharma
 
10:41
Lode Dewulf, VP, Chief Patient Affairs Officer at UCB speaking at eyeforpharma Barcelona on how to implement patient-centricity. eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 4797 eyeforpharma
How pharma needs to optimize RWE use - Alistair Grenfell, IQVIA
 
02:45
Alistair Grenfell speaking at eyeforpharma Barcelona on how pharma needs to optimize the use of real world evidence. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1355 eyeforpharma
The 4 steps to designing a customer centric Multichannel solution - Panos Papakonstantinou
 
02:39
Panos Papakonstantinou, Head Digital Commercial, Region Europe, Novartis on what you need to do to design a customer centric Multichannel solution - speaker at eyeforpharma Barcelona in March 2016. eyeforpharma Barcelona, 16 March 2016 eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 2007 eyeforpharma
An eyeforpharma interview with Agnitio
 
07:29
Agnitio speaks to eyeforpharma about thoughts on the future of pharmaceuticals
Просмотров: 1652 eyeforpharma
Pharma Multichannel Marketing: Moving Forward
 
01:20
To find out more about the eyeforpharma Multichannel Marketing Business Case Report, visit http://www.eyeforpharma.com/multichannel-marketing-business-case-report/download-brochure.php eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 5216 eyeforpharma
Customer experience, a strategic change in pharma - Tim White, Teva
 
06:00
Tim White, Head of Customer Experience at Teva discusses how CX is changing the way we interact with our customers and the role of digital. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1979 eyeforpharma
What does patient centricity mean?
 
04:03
4 influential pharma leaders talk to Paul Simms, Chairman, eyeforpharma Dr. Anne Beal, Chief Patient Officer, Sanofi Gitte Aabo, CEO, LEO Pharma Patrick Delavault, CMO, Ipsen Chris Carol Bremer, SVP Marketing, Grunenthal eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1488 eyeforpharma
We are ALL Patients, David Loew, Senior VP Sanofi Shows
 
05:32
David Loew, Senior VP Commerical Operations, Europe at Sanofi demonstrates that we are all affected by ill health and disease and the impact of this is far-reaching and impactful. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1417 eyeforpharma
CEO of LEO Pharma on how they are driving collaborations
 
04:38
Gitte Aabo, CEO, LEO Pharma speaking at eyeforpharma Barcelona on what LEO Pharma are doing to drive collaborations and create more value for patients. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1363 eyeforpharma
Overcoming barriers to patient centricity at LEO Pharma
 
03:21
Gitte Aabo, CEO of LEO Pharma discusses what she sees are the biggest barriers to patient centricity. Find out more at https://www.eyeforpharma.com/barcelona eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1459 eyeforpharma
Alfonso Ugarte, Almirall: "I adore what I do"
 
02:35
Alfonso Ugarte, Senior Director of Global Business Units, Almirall chats to Paul Simms about why he loves working in the pharmaceutical industry. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 709 eyeforpharma
El futuro de la industria farmacéutica y panorama de sus modelos actuales de acceso al mercado
 
12:50
eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1323 eyeforpharma
The skill set of KAMs of the future by Andy Davis, NeoNavitas
 
07:44
Andy Davis, Chairman of NeoNavitas and former MD of Takeda UK talks to Paul Simms of eyeforpharma about what is required of key account managers today and in the future. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1086 eyeforpharma
Jack Whelan 1948-2017: The pharma industry needs to stand up for itself
 
01:59
Jack Whelan was a passionate patient advocate and supporter of the pharmaceutical industry. He bravely fought incurable cancers for 10 years but finally succumbed in late 2017. This clip from an eyeforpharma conference in October 2015 shows him at his fighting best. He talks about how much of an impact our industry is making and that we should be proud of ourselves - and keep on going. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 688 eyeforpharma
What does patient centricity mean at Sanofi?
 
03:33
Anne Beal, Chief Patient Officer at Sanofi speaks to Paul Simms, Chairman at eyeforpharma on what patient centricity means at Sanofi. Find out more at http://www.eyeforpharma.com/barcelona eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1079 eyeforpharma
Engage authentically
 
02:47
Jim Robinson, President & COO at Alkermes speaking at eyeforpharma Philadelphia 2018 about why you need to engage authenticity with patients. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 484 eyeforpharma
Alfonso Ugarte: How is the pharma business model changing?
 
01:58
Alfonso Ugarte, Senior Director of Global Business Units, Almirall on how he sees the pharma business model changing. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 486 eyeforpharma
Digital & technology: Takeda’s key driver for transformation
 
03:01
We asked Marc Princen, President Europe and Canada how Takeda are using technology to help create a transformation through the digitalisation of data generation and information sharing. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1337 eyeforpharma
Adherence & Compliance - Not Very Patient Friendly!
 
05:16
Chief Executives Simon Davies (Teenage Cancer Trust) and Stephen Whitehead (ABPI) discuss patient adherence, and what it means to people in the real world... Venue - Regent's Park Marriott Hotel | Patient Summit 2012
Просмотров: 2237 eyeforpharma
Anne Beal, Sanofi - Patient Engagement is not patient centricity
 
02:53
Anne talks about how you can’t just talk to patients, or analyse their data or engage advocacy groups, you need to work at all levels to be effective. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 469 eyeforpharma
Customer Experience at Pfizer - Mike Bellis
 
05:26
Paul Simms chats to Mike Bellis, EU Customer Experience -Senior Manager, Pfizer about what customer experience at Pfizer means. Views expressed are personal and are not those of Pfizer. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1203 eyeforpharma
4 healthcare trends driving commercial model changes in US pharma
 
03:53
Hear from Marc Boutin, Chief Executive Officer, National Health Council, Christi Shaw, former US Country Head, President, Novartis, Ramona Sequeira, President, US, Takeda and Paul Perrault, CEO, CSL speaking at eyeforpharma Philadelphia on what they believe are the healthcare changes that are impacting their commercial models in US pharma eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1238 eyeforpharma
CEOs of Sandoz & LEO Pharma on the pricing models of the future
 
03:29
Gitte Aabo, CEO, LEO Pharma and Richard Francis, CEO, Sandoz speaking at eyeforpharma Barcelona about how pharma's pricing model needs to change. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 934 eyeforpharma
Part 2 EyeforPharma Marketing Summit 2009 - Armin Pearn
 
10:25
Armin Pearn, associate Business Innovation Director from Pfizer talks about Honey Bees and their Organisation. See the full conference: http://www.eyeforpharma.com/marketing/
Просмотров: 255 eyeforpharma
Fine tune your analytics strategy for 2014
 
45:22
eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 683 eyeforpharma
What will LEO Pharma look like in 10 years time?
 
01:12
Gitte Aabo, CEO, LEO Pharma on what LEO Pharma will look like in 10 years time. Gitte will be discussing this and more at eyeforpharma Barcelona https://www.eyeforpharma.com/barcelona to find out more eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1574 eyeforpharma
Eduardo Sanchiz on what Almirall are doing differently to drive patient value
 
04:54
Eduardo Sanchiz. CEO, Almirall chats to Paul Simms, eyeforpharma about what Almirall are doing to drive patient value. Eduardo will be speaking at eyeforpharma Barcelona. Find out more here http://www.eyeforpharma.com/barcelona/ eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 811 eyeforpharma
Michael O'Leary - the antichrist of customer experience. Or is he?
 
03:27
Paul Simms, Chairman of eyeforpharma explaining why Michael O'Leary, CEO of Ryanair is the antichrist of customer experience. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 546 eyeforpharma
eyeforpharma Barcelona 2016 Trailer: Become The Trusted Partner #trustpharma
 
01:13
Join 900+ industry leaders in commercial excellence, patient engagement and innovation at the unmissable pharma-stakeholder summit. http://www.eyeforpharma.com/barcelona #trustpharma eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1215 eyeforpharma
Spotlight: AJ Ploszay, Head of MCM, GSK
 
01:42
AJ Ploszay, Head MCM Marketing, GSK talking about what inspires him to work in pharma and how he thinks pharma should change. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 579 eyeforpharma
Patient centricity at LEO Pharma
 
01:57
Gitte Aabo, CEO of LEO Pharma chats to Paul Simms about what patient centricity looks like. Find out more at https://www.eyeforpharma.com/barcelona eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 439 eyeforpharma
Patient focus at Takeda
 
04:06
Marc Princen - President, Europe and Canada share's why being patient centric is the core business goal for Takeda. Takeda take a holistic approach by providing solutions to all stakeholders in the patients eco-system. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 2246 eyeforpharma
Why pharma companies need to look "above brand"
 
03:59
Hannah Gagen, Patient Engagement & External Affairs Manager at Boehringer Ingelheim talks to Paul Simms about how pharma companies should look "above brand" if they are to be successful in today's healthcare environment. eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: https://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 644 eyeforpharma
The behaviours of successful patient-centric leaders
 
02:57
Alfonso Ugarte, Senior Director of Global Business Units, Almirall chats to Paul Simms on what successful patient-centric leaders actually do. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 306 eyeforpharma
The challenges of blockchain for pharma
 
04:33
Richie Etwaru, Chief Digital Officer at IQVIA speaking about the challenges pharma will be up against when deploying blockchain technology. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 129 eyeforpharma
The Journey Towards Patient-Centric Sales Force Excellence
 
06:03
Victoria Williams, VP, Sales Director, GSK on measuring sales force performance and building trust. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 2218 eyeforpharma
“In Their Shoes” -  Takeda's use of patient insights & technology to educate on burden of disease
 
03:11
Whilst visiting the Takeda HQ recently, we spent some time finding out about their "In Your Shoes" initiatives which aims at educating employees about what its really like to be an IBD patient. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1641 eyeforpharma
Lode DeWulf, Chief Patient Affairs Officer and VP, UCB talks to Paul Simms
 
04:06
Lode Dewulf, Chief Patient Affairs Office and VP, UCB talks about how the role of the patient in the healthcare environment will change in the future. eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma Follow-up on linkedin: http://www.linkedin.com/company/eyeforpharma
Просмотров: 644 eyeforpharma
"We need to move away from the promotion of drugs"
 
05:16
eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: https://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 421 eyeforpharma
James Winterman - "Keep the customer curious"
 
05:20
eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 909 eyeforpharma
Sanofi’s approach to integrated care: 3 layers of value-added services
 
06:45
Eddie Chan, AVP Global Head of Customer Solutions & Innovation, Sanofi-Aventis talks at the eyeforpharma Value Added Services Conference on how Sanofi structure their integrated care programs. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 989 eyeforpharma
Patients first at Pfizer: How the transformation was made
 
03:20
Andy Schmeltz, SVP at Pfizer Innovation Health speaking at eyefrpharma Philadelphia 2017 on the transformation that pfizer has made to put the patient first. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 396 eyeforpharma
CEOs of Sandoz and LEO discuss pharma’s reputation - admit mistakes and ‘own’ healthcare problems
 
01:55
Richard Francis, CEO of Sandoz and Gitte Aabo, CEO of LEO Pharma speaking at eyeforpharma Barcelona and agreeing that in order to solve pharma's reputation struggles, we need to admit mistakes and 'own' healthcare problems. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 336 eyeforpharma
Patient-Centricity Requires Courage
 
05:23
Paul Simms, Chairman eyeforpharma interviews former CEO, UCB, Roch Doliveux following his Lifetime Achievement Award to discuss the high hurdle of patient-centricity which requires authenticity and courage and necessitates putting the patient before profit.
Просмотров: 799 eyeforpharma
What does the chief patient officer at Sanofi do?
 
05:30
Anne Beal, Chief Patient Officer at Sanofi speaks to Paul Simms, Chairman at eyeforpharma on the role of the chief patient officer means at Sanofi. Find out more at https://www.eyeforpharma.com/barcelona eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 1063 eyeforpharma
Medical Affairs Leadership: How to become an architect of value
 
01:01:14
eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1650 eyeforpharma
How Pfizer US are delivering services "beyond the pill"
 
02:03
Matt Portch, VP Commercial Innovation at Pfizer US will also be speaking at the eyeforpharma Latin America Conference in May. More information here - http://www.eyeforpharma.com/latinamerica/en-index.php eyeforpharma's youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma's mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: https://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: https://www.facebook.com/eyeforpharma Subscribe to our channel: https://www.youtube.com/user/eyeforpharma
Просмотров: 594 eyeforpharma
Act like SARS and go viral with patient-centricity
 
01:51
Julie Gerberding, EVP and Chief Patient Officer at Merck, speaking at eyeforpharma Philadelphia on how in order to create change in an organization, you need to go viral. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 203 eyeforpharma