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Видео добавленное пользователем “eyeforpharma” за Июнь 2016
Customer experience, a strategic change in pharma - Tim White, Teva
 
06:00
Tim White, Head of Customer Experience at Teva discusses how CX is changing the way we interact with our customers and the role of digital. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 2018 eyeforpharma
Exclusive Interview with Andrew Hotchkiss, President Europe & Canada, Lilly
 
11:01
Exclusive interview with Andrew Hotchkiss, President Europe & Canada for Lilly on how they drive customer-centric behaviours, what Lilly are doing to increase healthcare collaboration and how they are measuring and building trust. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1130 eyeforpharma
The Journey Towards Patient-Centric Sales Force Excellence
 
06:03
Victoria Williams, VP, Sales Director, GSK on measuring sales force performance and building trust. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 2235 eyeforpharma
Webinar - Prove it: Measure, Analyse and Communicate the Value of Patient Centricity in your Company
 
59:39
Have you bought into the idea of patient-centricity, but are unable to prove its benefits to other stakeholders? This issue is only just beginning to be addressed in the pharma industry, despite how long patient-centricity has been on pharma’s agenda. In this webinar Sanofi, Merck, Grünenthal and Roche give their expert insights on how a ‘patients first’ business model not only significantly improves clinical outcomes, but also has a positive impact on profits. Understand how to: • Determine the metrics and KPIs you need to assess whether you are delivering both business and patient benefits • Establish realistic goals and outcomes which fit with your business plan • Help both shareholders and stakeholders understand how patients-first is a profitable business model Experts speaking on the webinar include: • Anjali Trasy, Global Head, Patient Engagement Strategy, Sanofi • David St Denis, Head of Strategy and Commercial Operations, Europe & Canada, Merck • Emma Sutcliffe, Consultant Director, Patient Engagement, Grünenthal • Jennifer Muszik, Director, Commercial Excellence, Roche • Paul Simms, Chairman, eyeforpharma eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 808 eyeforpharma
Building trust through partnerships - Janssen, Novartis, Lilly, ViiV
 
01:27
eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 375 eyeforpharma
Address the Problem, not the Technology
 
06:27
Denise Dewar, Head of Multichannel Marketing Excellence, GSK on living your values. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 1239 eyeforpharma
Trust and inspiration - what's really possible for the future of pharma? -Tim White
 
05:42
We asked Tim White - Head of Customer Experience at Teva what inspires him to work in pharma and what can we do to make this industry better? eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://www.social.eyeforpharma.com/newsletter-subscribe Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Просмотров: 236 eyeforpharma