Panos Papakonstantinou, Head Digital Commercial, Region Europe, Novartis on what you need to do to design a customer centric Multichannel solution - speaker at eyeforpharma Barcelona in March 2016.
eyeforpharma Barcelona, 16 March 2016
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Community pharmacists are the health professionals most accessible to the public. They supply medicines in accordance with a prescription or, when legally permitted, sell them without a prescription. In addition to ensuring an accurate supply of appropriate products, their professional activities also cover counselling of patients at the time of dispensing of prescription and non-prescription drugs, drug information to health professionals, patients and the general public, and participation in health-promotion programmes. They maintain links with other health professionals in primary health care.