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Position Your Value, Not Your Pricing - You the salesperson are the differentiator in selling. It's not about feature, benefits and advantages but about how you can position the value of your product or service that you're selling. I want to recognize CEB and their book The Challenger Sale for inspiring this video. For more sales training tips and videos, go to http://www.VictorAntonio.com
I'm a store manager for Verizon, when customers try to tell me they can get a cheaper price at sprint. I first remind them of why they're looking into Verizon.. Quality of service, second. I show them why cheaper isn't better.. Example sprint is "cheaper" because they lease their phones. So installments are cheaper monthly which in theory makes their prices "cheaper" ... However when it comes to the end of the two year agreement they have to then pay more money to keep the phone.. And with Verizon , you pay to own the phone so after the 2 years it's actually cheaper and you don't have to pay more money just to own the phone. 3rd I like to create value with my service I provide them and try to create a long lasting customer who returns to my store with any futures inquires they may have about their services. (Build a relationship)
i now know why sometimes i lose sales in a proposal selling my xerox copiers. i didn't create enough value. now with this great wonderful video teachings, i gathered a couple of ways to add values. i'm on my way to the top 10% :) thanks man! will share this to my sales teams and friends!
Awesome videos victor! I'm in the door to door sales industry and i do home security. I was curious have you done any door to door in your sales career? Also this video hits home. I've been trying to power close lately and i haven't been getting many sales. I realize now building value is everything.
Community pharmacists are the health professionals most accessible to the public. They supply medicines in accordance with a prescription or, when legally permitted, sell them without a prescription. In addition to ensuring an accurate supply of appropriate products, their professional activities also cover counselling of patients at the time of dispensing of prescription and non-prescription drugs, drug information to health professionals, patients and the general public, and participation in health-promotion programmes. They maintain links with other health professionals in primary health care.