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What does a "patient centered" clinical trial mean? GSK's Catherine Bonuccelli explains

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Catherine Bonuccelli, VP, Respiratory Therapy Area Head, GSK speaking to Ulrich Neumann, eyeforpharma on what a patient centered clinical trial really means. Catherine was speaking to eyeforpharma as part of her keynote address at the eyeforpharma Patient-Centric Clinical Trials Conference. eyeforpharma’s youtube channel now broadcasts the best presentations, chats and interviews from our conferences. eyeforpharma’s mission is to make the pharmaceutical industry more open and valued. Our conferences are where leading minds gather to discuss and share strategies that drive value for patients and shine a light on pharma excellence. Look for talks on patient-centricity, multi-channel marketing, value-added services, real-world data and sales force effectiveness. Get the latest industry insights in your inbox: http://social.eyeforpharma.com/ Follow eyeforpharma on Twitter: http://www.twitter.com/eyeforpharma Like eyeforpharma on Facebook: http://www.facebook.com/eyeforpharma Subscribe to our channel: http://www.youtube.com/user/eyeforpharma
Категория: Наука и техника
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